"Big Brother" Season 27 wrapped with plenty of drama, strategic moves, and compelling characters who captured viewers’ attention—and now many of those players are monetizing that fame by joining Cameo. As fans clamor for personalized shout-outs, birthday messages, and inside jokes controlled by their favorite houseguests, the move to Cameo feels like the next natural step. With this platform, former contestants turn their social capital into direct fan engagement—and new income streams. Here’s how recent events from the season might shape the Cameo offerings and what to expect from these Big Brother alumni.
Ashley Hollis, the 25-year-old attorney from Chicago, captured the $750,000 grand prize after winning "Big Brother" Season 27. Known for her strategic gameplay, social savvy, and calm under pressure, Ashley earned a decisive 6-1 jury vote over runner-up Vince Panaro. Beyond celebrating her victory, Ashley revealed how she plans to use her winnings thoughtfully, balancing gratitude for her family with investments in her future.